Kim Kardashian is under fire after being accused of ‘blackface’ in her new contour kit promo

Kim KardashianThe INSIDER Summary:

  • Kim Kardashian recently shared a photo teasing a KKW Beauty product.
  • Twitter users noticed that the reality TV star appears much darker in the promo for her Creme Contour & Highlight Kit. 
  • Some users accused her of trying to look black.
  • Others defended her, claiming that she was just tanned and the photo was highly edited.

Kim Kardashian’s new makeup line, KKW Beauty, isn’t launching until next week — but her new brand has already landed her in trouble with fans.

On June 14, the reality TV star shared a photo teasing the first KKW Beauty product, Creme Contour & Highlight Kit.


Many Twitter users immediately pointed out that Kim looked a lot darker in the photo than usual. Some people accused the reality star of blackface.



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